Position Description: We are looking to hire a hands-on Marketing Manager who will be in charge of overseeing the promotion of CESMII's presence in the Smart Manufacturing landscape. As a successful hire, you will be responsible for developing industry and role-based messaging and executing all market- facing communications, including PR, website, social media and collateral. Ultimately, you will help us build and maintain a strong and consistent market presence through a wide range of online and offline marketing channels, including the planning and management of CESMII's participation in market outreach events. Marketing Manager responsibilities include tracking and analyzing the performance of marketing efforts, managing indirect resources to achieve the marketing budget (currently at $380k) and ensuring that all marketing material is in line with our brand identity. To be a successful hire, you will need at least 5-10 years of prior experience in the manufacturing software space creating marketing campaigns and strategies that successfully explain the value of adopting new technologies and methods creating impactful online marketing and social media strategies and tactics; having a portfolio of successful internal and external event management experience; and demonstrating strong communication and presentation skills that include the ability to explain complex digital technology concepts and technologies to business leaders, information technology staff and subject matter experts. Additionally, a bachelor's degree in marketing or business administration is strongly preferred. CESMII's Marketing Manager will play an integral role in the institute's efforts to democratize the knowledge required to make Smart Manufacturing ('SM') a reality for all U.S. manufacturers. CESMII is the United States' national institute on Smart Manufacturing, ensuring the power of information and innovation is at the fingertips of everyone who touches U.S. manufacturing. Headquartered in Los Angeles, CA, CESMII brings over $140 million in committed public-private investment through a consortium of partners from across industry, academia and non-profit entities. CESMII is the 5th Institute sponsored by the U.S. Department of Energy and the 9th out of 14 in the national Manufacturing USA network of institutes, each with a specialized focus to improve manufacturing competitiveness in the US. CESMII's mission is to accelerate the adoption of Smart Manufacturing through sensing, control, modeling, analytics and platform technologies. CESMII's program and administrative is with the University of California Los Angeles (UCLA) and with HQ office in Los Angeles, CA. In addition to headquarters, CESMII has a national network of Smart Manufacturing Innovation Center (SMIC) partners. The SMIC's create highly visible, credible, high value, regional 'Lighthouse' extensions of CESMII. The SMIC's allow CESMII to have a National Reach, while maintaining regional attention to membership growth, satisfaction and retention. Since CESMII's has a national mandate to impact Smart Manufacturing across all industries in the USA, the Marketing Manager will primarily have approved public interactions at the national level, the regional /state/city levels (i.e., by leveraging SMIC and membership network), and greater LA area level. These public interactions will span industry, academia, non- profit associations, national labs, and government partners.
The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status. For the complete University of California nondiscrimination and affirmative action policy, see: UC Nondiscrimination & Affirmative Action Policy, https://policy.ucop.edu/doc/4000376/DiscHarassAffirmAction
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UCLA is known worldwide for the breadth and quality of its academic, research, health care, cultural, continuing education and athletic programs. UCLA offers undergraduate degrees in more than 127 majors and graduate degrees in 198 program areas. UCLA has 11 highly regarded professional schools. Eight are ranked among the nation's top 15 in their field by U.S. News & World Report. UCLA is consistently among the most popular campus in the nation for undergraduate applicants. The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, national origin, disability, or protected veteran status. Benefits:UCLA offers a comprehensive benefits package, including an average of three weeks' vacation per year; an average of 12 days per year sick leave; 13 paid holidays per year; health, dental and optical benefits; life insurance; disability insurance; the University of California Retirement Plan with 5 year vesting and various voluntary UC Savings Plans. There are also special programs and privileges available, such as accessibility to cultural and recreational programs, athletic events, and the University Credit Union.