Institutional Marketing Manager, Market Development Organisation

Responsibilities: 

This role will be responsible for building and managing high-profile, integrated and client focused marketing campaigns. There are three main areas - 

Campaign Management

• Plan and execute marketing campaigns for institutional investors, working with other internal teams such as sales, research and comms
• Plan events and conference sponsorships
• Build and manage strategic partnerships 
• Set up KPI's and monitor these
• Track ROI 

Content Management

• Develop and implement content strategy 
• Manage content pipeline
• Manage vendors 

Audience Insight

• Collaborate with Digital to analyse the insights and identify opportunities for improvement within the insti space
• Conduct market and competitor analysis 
• Conduct quantitative and qualitative data

Requirements: 

• Proven marketing experience 
• High levels of communication skills
• Ability to work independently and within a team
• c.10 years experience in a similar function
• Marketing qualification is highly desireable