Reporting to the Director of Athletics, the Assistant Athletic Director will lead, plan, and establish strategies and goals for Sports Information.
Ensure an effective Sports Information presence at games. Provide statistics and highlights for PNW, GLIAC and NCAA.
Identify opportunities for media coverage of PNW athletics; maintain an active media network and regularly communicate with reporters, manage and respond to all media inquiries and coordinate media interviews with the PNW coaching staff, student-athletes and others on an ongoing basis.
Produce press releases for media and web reporting on PNW athletic results, programs, and events, as well as accomplishments by individual students and coaches; attend athletic-related events and interview individuals as appropriate; write, edit and format release copy; and oversee production and distribution of releases.
Implement sports publications, web and other communication strategies supporting the University's athletic program; coordinate photography, writing, layout, and dissemination of athletic publications and e-communications. Tell the story of Pride athletics through the creation, production, and distribution of graphics and photos on web and social media.
Ensure that the athletics website is maintained and updated. Serve as the managing editor of PNWathletics.com and social media outlets. Maintain, create, and distribute via facebook, twitter, and instragram, etc. information pertaining to Pride athletics. Produce department highlight and promotional videos to build brand awareness and showcase student athlete excellence.
Lead department video and streaming efforts. Supervise production and distribution for streaming for a majority of home events on Facebook Live or similar web interface.
Assist with marketing, promotions, and ticketing for athletics, sponsorship activation, summer camps and special events such as Late Night Madness, Fall Festival, Homecoming, and annual golf tournaments.
Plan and execute programming which increases ticket sales, event attendance, student involvement, and public awareness.
Serve as Game Day event supervisor and coordinate support staff for home athletic events.
Recruit, train and supervise student workers to perform office work and assist in recording statistical and other information at games, and direct student workers as assistants in maintaining records during games and compiling statistics after games.
Two years work experience involving sports information, journalism, communication, promotions, marketing or related field. Media relations experience is preferred.
Excellent communication, leadership, problem-solving, organizational, analytical, and customer service skills a must; must have strong and creative writing skills; must have ability to cultivate business relationships, and develop marketing/public relations strategies to shape programs; demonstrated ability to solve complex problems with little or no supervision is necessary; must have the ability to influence and build work relationships among a diverse workforce at all levels; must be able to use sound judgment and have attention to detail; must be able to multi-task, prioritize, manage multiple priorities and meet deadlines; must be able to work in a fast paced environment; basic Microsoft Word and Excel skills and working knowledge using desktop publishing and internet; must have the ability to navigate databases and other computer programs (DakStats, StatCrew, Adobe Creative Suite, etc); must have the ability to maintain department website using content management system; must have the ability to interpret and communicate university policy and procedures as well as other associated regulations; must be able to conduct self in a professional manner; must be available to work evenings and weekends; some travel required; must have integrity, commitment to men's and women's athletics and academic excellence. As a part of the job responsibilities associated with this position, knowledge of rules and regulations set forth by the NCAA and conference should be maintained, reviewed and practiced to ensure compliance relative to those applicable duties.It can be expected that the individual in this position will work at times other than, or in addition to, normal business hours and days, including attendance at numerous evening and weekend athletic events, both at home and away. This is especially true during the period September through May.
About Purdue University Northwest
Part of the internationally respected Purdue University system, Purdue University Northwest offers world-class educational opportunities at an excellent value on two culturally diverse, student centered campuses, located in Northwest Indiana and in close proximity to Chicago. Purdue Northwest has approximately 10,000 students and offers more than 70 degree programs at the baccalaureate, masters and doctoral levels. Purdue Northwest Athletics consists of 250 student athletes and 15 sports and is a member of the Great Lakes Intercollegiate Athletic Conference and NCAA Division II. Intercollegiate athletic teams are fielded in men’s and women basketball, men’s and women’s soccer, men’s and women’s cross country, men’s and women’s tennis, women’s volleyball, men’s and women’s golf, softball, baseball and Esports. Men’s Ice Hockey is offered as a club sport. Purdue Northwest has recently developed new basketball, volleyball, soccer, softball, baseball, tennis and ice hockey facilities. For more information on the Purdue University Northwest athletics program please go to PNWathletics.com