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eCommerce Website Manager - Remote
www.merchant-automotive.com
About Merchant Automotive Merchant Automotive is dedicated to becoming the go-to resource in the Duramax and Allison line of diesel automotive products. This ongoing mission of providing expert knowledge and solutions is driven by our unwavering dedication to supporting our customers. We are an EOS company and striving to become a “Best Places to Work”.
Summary We’re looking for an e-commerce expert that has 3-5 years of experience with the automotive aftermarket industry with the ability to work primarily in the Eastern time zone. This is a remote position 95% of the time. Some light travel is required. Typically, travel is no more than 4-5 times a year. The ideal candidate will be passionate about digital marketing, eCommerce best practices, working as a team, and creating phenomenal customer experiences.
In this Role, You Will: Plan, implement, manage, monitor, and upgrade the organization's eCommerce website. Update HTML, CSS, and JavaScript as needed. Conduct content audits to eliminate redundant and/or duplicate information Great understanding of both on-page and off-page Search Engine Optimization (SEO). Everything from keyword research, URL structure, internal/external linking, image optimization, etc. Update/add products, update pricing, descriptions, and other content Create appropriate website content aligned with the organization’s strategy Ensure website quality and efficiency by conducting regular test plans Improve the User Experience of the website regularly Create strategies to grow our subscriber base and web traffic metrics Ensure full compliance on the website with all laws and regulations Compile all website and other marketing analytics from Google Analytics, Facebook, email platform, and other sources for weekly reporting Manage our company app Create email marketing campaigns with content related tour promo calendar Work with our Google Adwords partner to improve our landing pages and ads Manage our social media sites - posting, commenting, and being a brand ambassador Produce product launch marketing Perform digital marketing roles, as needed, such as email marketing, blog writing, keyword research, and other duties assigned
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REQUIREMENTS 3-5 years managing an automotive eCommerce site, preferably using the BigCommerce platform Experience working in or understanding of the automotive parts e-commerce industry A thorough understanding of automotive eCommerce data Proficiency in Adobe Creative Suite |
Additional Salary Information: Salary is commensurate with experience
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