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Lecturer in Marketing (Online MBA)
University of California Davis
Lecturer in Marketing (Online MBA)
University of California Davis
 Lecturer in Marketing (Online MBA) The Graduate School of Management at the University of California, Davis, seeks temporary instructors to teach one or more courses in the area of Marketing for the 2020-2021 and the 2021-2022 academic year. These courses are part of the curriculum for the online MBA program. Applicants should have an MBA or advanced coursework in marketing, and be familiar with standard business and marketing frameworks. Course lists: MGV 204V - Marketing Management Analysis of market opportunities, elements of market research, development of marketing strategies, marketing planning, and implementations, and control systems. Consumer and industrial markets, market segmentation, pricing strategies, distribution channels, promotions, and sales. MGV 254V Marketing Analytics This course will teach students how to leverage data to derive actionable insights. The primary objectives of this course are to (1) train students how to recognize what variation in data identifies the answer to a question and (2) help students build their marketing analytics knowledge base. In service of these objectives, this course will survey several analytical tools and data types commonly used by marketers MGV 445V Product Management Overview of the requirements, issues, and tools involved in marketing of products and services via lectures, case studies, and a hands-on, quarter-long competitive simulation. Instructors will hold 10 live online sessions, one per week in a 10-week quarter, reviewing and expanding upon material presented to students in a pre-recorded format. Instructors are also required to assist with course grading and work with the course coordinator to ensure consistency across sections. A fast and stable internet connection is required. Potential candidates should submit their applications online via the RECRUIT system only. Please submit a CV, evidence of teaching ability, and contact information for three references. The initial review date for this recruitment is March 26th, 2021, however, the position will remain open until filled. Only completed applications will be reviewed. Applicants should submit their application and supporting materials via our online recruitment system at recruit.ucdavis.edu Unit 18 Lecturers are governed under a collective bargaining agreement (American Federation of Teachers (AFT) - Non-Senate Instructional Unit). Under this contract, once a lecturer accumulates enough quarters of service, the lecturer can be reviewed for a Continuing Lecturer position. For more information about this contract, visit http://ucnet.universityofcalifornia.edu/labor/bargaining-units/ix/contract.html. The Graduate School of Management is interested in candidates who are committed to the highest standards of scholarship and professional activities, and to the development of a campus that supports equality and diversity. The University of California is an affirmative action/equal opportunity employer. This position is covered by a collective bargaining unit. UC Davis is a smoke and tobacco-free campus. CONTACT: Academic Operations and Planning at the Graduate School of Management (jobs@gsm.ucdavis.edu). To apply, visit https://recruit.ucdavis.edu/JPF04023 Copyright 2017 Jobelephant.com Inc. All rights reserved. Posted by the FREE value-added recruitment advertising agency jeid-56a9a80b9aa3a84d8b516b6b7bf24523
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Internal Number: 2167673
About University of California Davis
UC Davis is the home of the Aggies — go-getters, change makers and problem solvers who make their mark at one of the top public universities in the United States. Since we first opened in 1908, we’ve been known for standout academics, sustainability and Aggie Pride as well as valuing the Northern California lifestyle. These themes are woven into our 100-plus-year history and our reputation for solving problems related to food, health, the environment and society.Our 5,300-acre campus is in the city of Davis, a vibrant college town of about 68,000 located in Yolo County. The state capital is 20 minutes away, and world-class destinations such as the San Francisco Bay Area, Lake Tahoe and the Napa Valley are within a two-hour drive.
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