Verizon is a leading provider of technology, communications, information and entertainment products, transforming the way we connect across the globe. We’re a diverse network of people driven by our ambition and united in our shared purpose to shape a better future. Here, we have the ability to learn and grow at the speed of technology, and the space to create within every role. Together, we are moving the world forward – and you can too. Dream it. Build it. Do it here.
What you’ll be doing...
The Digital Marketing Center of Excellence at Verizon is hiring an SEO Strategist to play a key role in creating comprehensive online marketing strategies. In this role, you will support an omni-channel strategy, execution, and analysis via SEO best practices and innovation. We are looking for a passionate search marketer with experience in technical SEO, content strategy, and data-driven marketing. You will actively contribute to our search strategy knowledge base as a subject matter expert, managing large-scale campaigns and projects for our consumer and business web properties. We expect you to come with hands-on experience with complex site architectures, and the benefits of thinking about SEO and SEM holistically.
Supporting cohesive, compelling SEO strategies that guide the development & content processes.
Serving as a trusted consultant, practitioner, and advocate for the SEO discipline.
Communicating strategic visions to internal stakeholders and partnering across business units (Marketing, IT, Consumer Insights).
Establishing and promoting SEO guidelines, best practices and standards across business units.
Collaborating closely with the Operations and Design teams to ensure SEO requirements are deeply integrated into applications.
Maintaining expert level understanding of latest industry trends, guidelines, and algorithm changes.
What we’re looking for...
You'll need to have:
Bachelor’s degree or four or more years of work experience.
Four or more years of relevant work experience.
Marketer/agency/consultative services experience in SEO.
Knowledge of technical SEO principles, onsite and offsite techniques.
Experience communicating the value that SEO, Branding, Content, and IA has on KPIs and business drivers.
Experience analyzing data, monitoring campaigns for improvements, and ensuring campaign goals are being fully met.
Even better if you have one or more of the following:
Six or more years of relevant work experience.
Knowledge of paid, owned, and earned media landscape (PPC, Display, Affiliates, Social, PR, Mobile, Native, etc.) including search engine algorithms and search engine user behavior.
Experience in relevant web design principles, UX/CX best practices.
Data visualization experience.
Knowledge of tech stacks and analytics tools.
Experience leveraging data as a guide for strategy and decision making.
Ability to rapidly build on new businesses and industry verticals.
Equal Employment Opportunity
We're proud to be an equal opportunity employer - and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.