Sandoz, a division of Novartis, and a global leader in biosimilars, is looking to strengthen its team for the launch of biosimilars in the MS space. We have an ambitious goal to improve patient access to high quality biosimilars and need your help to do so.
At Sandoz, we believe the answers are found when curious, courageous, and collaborative people are brought together in an inspiring environment. You are empowered to take decisions by taking smart risks, and surrounded by people who share your determination to tackle the world's toughest access challenges. This role requires an experienced, launch-savvy, unbossed, entrepreneurial marketer who can contribute across multiple marketing disciplines (customer, HCP, patients) and channels (field force, media, digital, etc.). If you're energized about transforming the US healthcare space and the lives of thousands of patients - this job is for you.
The Associate Director, Marketing Neurosciences (MS), is a member of the Neurosciences (MS) franchise launch team. This person is responsible for marketing activities which will maximize net sales and market share of our MS portfolio. S/he/they will also contribute to the development and execution of the overall US brand plan with specific responsibilities for development of the marketing plan/tactics and leading execution. Focus will be on establishing stakeholder awareness and interest into Sandoz MS portfolio, building market access, and patient pull through to drive sales and market share to maximize the opportunity.
The Associate Director, Marketing reports to the Brand Lead, Neurosciences (MS). The scope of responsibilities for the Associate Director, Marketing will be both strategic and operational in nature.
Your responsibilities will include but are not limited to: * Contribute to the development and execution of the MS biosimilar/ portfolio brand strategy, annual marketing and tactical plans * Contribute to the development and execution of US business & brand plan(s) to maximize the success of MS launches * Collaborate with Brand Lead to build and maintain solid relationships with key external customers such as thought leaders, provider organizations, and other key external customers and stakeholders * Serve as lead for marketing deliverables and messaging to field teams (sales, payer access, patient access) * Agency management including a comprehensive resource plan and budget, and execute against development and approval of new resources and budget utilization * Anticipate impact of environmental factors on key customer segments (legislative, economic, clinical, advocacy) to develop proactive tools and resources addressing customer needs * Active member of the cross-functional US/Global launch management teams to support the adaptation of Global strategies to the US market to maximize the launch performance * Work cross functionally with Market Access, Medical, Patient Services, Sales, Digital, Insights and Analytics and other teams, to develop and execute synergistic hybrid programs * Support Brand Lead with analytics, program metrics and presentations to senior management * Plan for and manage annual promotional budget; including prioritization of select tactics, which will drive optimal brand pull through * Ensure adherence and compliance to all Sandoz and Novartis policies and procedures