The Digital Business Intelligence team works across multiple business channels to ensure we understand customer behaviour in order to deliver a superb digital customer experience. The team is global in scope, covering an ever-increasing number of Fidelity's digital properties, with customers in the B2C, B2B and B2B2C worlds.
Purpose of your role
Working with colleagues in the digital, product and technology teams, this enablement role provides critical support for the Global Business Intelligence team to deliver robust, tested and optimised implementations of Fidelity's core digital measurement toolset.
The core toolset allows the digital team and associated business units to understand, report and act on customer insights from digital data, allowing us to obtain a comprehensive view of performance across our global digital experiences. Currently, our core toolset is comprised of Adobe Audience Manager, Adobe Analytics, Adobe AdCloud, Adobe Target, Decibel Insight, and Medallia Digital.
Support ongoing development of Fidelity's global customer experience measurement and optimisation strategy
Helping to define a globally scalable app measurement solution
Work closely with multiple project / optimisation teams to ensure correct implementations
Help maintain, update and improve documentation as a critical business resource
Ensure implementation QA testing is completed to support delivery across multiple business channels
Monitor data and tag quality, improving data integrity
Use standards-based approach to support increased pace and scale of tracking deployments
Proactively review existing implementations and processes
User setup / management on Adobe Experience Cloud, and permissions administration
Administration and configuration of Fidelity's core measurement tools
Work with and support business teams in helping them optimise their use of the core measurement toolset
Essential Skills / Experience
0 - 2 years of industry experience
Strong time management skills to plan and work across global teams
Experience of analytics tools including:
Analytics experience (Google Analytics, Adobe Analytics, or similar)
Tag Management experience (Google Tag Manager, Tealium, Adobe Launch, Ensighten, or similar)
Exposure to single-page-apps using React, Backbone, Angular, or similar frameworks
A curious analytical/commercial mindset to understand our measurement optimisation strategy and help educate the business
Strong communication skills to work closely with teams across the globe
Nice to have:
Exposure to Adobe Target and Adobe Marketing Cloud
Digital marketing experience
Customer session tools (Decibel Insight, SessionCam, or similar)
NodeJS / Python API development experience (integrating with other tools)
Agile experience and familiarity with JIRA and Confluence
First and foremost - curious and open to learning
Self-motivated problem solver, and a team player
Excellent communication skills - both verbal and written
Strong interest in digital technology and its applications
Appetite to build strong working relationships with teams across the globe
Open to a diverse culture of feedback and sharing
About Fidelity International Fidelity International offers investment solutions and services and retirement expertise to more than 2.5 million customers globally. As a privately held, purpose-driven company with a 50-year heritage, we think generationally and invest for the long term. Operating in more than 25 countries and with $739.9 billion in total assets, our clients range from central banks, sovereign wealth funds, large corporates, financial institutions, insurers and wealth managers, to private individuals.
Our Workplace & Personal Financial Health business provides individuals, advisers and employers with access to world-class investment choices, third-party solutions, administration services and pension guidance. Together with our Investment Solutions & Services business, we invest $567 billion on behalf of our clients. By combining our asset management expertise with our solutions for workplace and personal investing, we work together to build better financial futures.
Our clients come from all walks of life and so do we. We are proud of our inclusive culture and encourage applications from the widest mix of talent, whatever your age, gender, ethnicity, sexual orientation, gender identity, social background and more.
As a flexible employer, we trust our people to perform their role in the way that works best for them, our clients and our business. We are a disability-friendly company and would welcome a conversation with you if you feel you might benefit from any reasonable adjustments to perform to the best of your ability during the recruitment process and beyond. Data as at 31 March 2021. Read more at https://www.fidelityinternational.com/
Applying to this Job Role: Please note you are only required to upload your CV/Resume to the application screen.