At (c) Management, Inc. (CMI), our mission is to provide trusted and dynamic management services for associations, foundations, and non-profits in the healthcare field. CMI offers a unique approach, matching strong logistical, financial, and meeting support capabilities with experienced legislative and regulatory expertise. CMI is among a select group of association management companies that have achieved AMC Institute accreditation. Established in 1976 as ELM Services, Inc., our company's first client was the Association of Community Cancer Centers (ACCC). This organization was founded by oncologists, and, under our management, began to reflect the multidisciplinary face of oncology. Included among its expanding membership were oncology nurses, hospital and physician practice administrators, medical directors, social workers, and cancer registrars employed in a variety of settings, including hospitals, physician practices, hospice and home care, and free-standing cancer centers. ACCC has since been joined by 21 state oncology societies.
Our company strives to create a workplace that fosters learning, growth, and community. The spirit of teamwork, innovative ideas, and the dedication of (c) Management, Inc. staff are the foundation of our company’s more than 40 years of success.
This position will be responsible for the development of promotional strategies that increase brand visibility for the Association of Community Cancer Centers’ (ACCC) diverse portfolio of education projects. She/he will oversee the creation and implementation of creative multi-channel marketing and storytelling strategies and tactics that strengthen ACCC's reputation as a leader in developing resources for the multidisciplinary cancer team.
This highly visible, interactive, and collaborative role is ideal for a high-performing marketing professional. The candidate must have at least five years of proven digital and print marketing knowledge and experience; the capacity for detailed project management in a fast-paced environment; and an ability to work with various staff across departments on education initiatives.
DUTIES & RESPONSIBILITIES
Directly influence the overall marketing strategy and develop multi-channel marketing plans for all projects within ACCC’s Provider Education portfolio, while tracking and measuring performance.
Serve as the main liaison between the Marketing and Provider Education Departments, managing the timing and output of marketing deliverables, actively “connecting dots” for a forward momentum, and fostering collaboration between colleagues across departments.
Produce marketing deliverables to support educational programs, including live meetings and summits, continuing education courses, webinars, workshops, publications, surveys, onsite learning opportunities, focus groups, and more.
Responsible for writing, testing, and disseminating daily digital marketing. Develop schedules for marketing campaigns, track audience and dissemination dates, provide analytics, and make recommendations to reach targeted engagement numbers.
Write, edit, copyedit, and proofread content across platforms while maintaining standards of voice, tone, and quality.
Coordinate with externally-contracted graphic design consultants to guide publications and digital assets through all phases of design. Work with print vendors to oversee the production schedules of publications and marketing print materials, while adhering to budgets.
Actively participate in assigned CORE Group (internal project teams).
QUALIFICATIONS & SKILLS
Bachelor’s degree in Marketing, Communications, or related field plus 5 years of relevant professional marketing experience. A background in healthcare, non-profit, or association background is a plus.
Outstanding written and verbal communication skills, including the ability to communicate clearly with clients and colleagues. Present ideas in an organized, efficient, and effective manner that results in clear understanding and action.
Critical thinker with excellent project management skills, a sound understanding of the principles of marketing, and an understanding of innovative technologies and how they can be applied to marketing strategies.
Proficiency with Microsoft Office applications, including Microsoft Teams and SharePoint; advanced skills in Word and PowerPoint preferred; additional experience with platforms such as Canva, Piktochart, and Animoto is a plus.
Ability to use Smartsheet to effectively manage your work, projects, and processes
Knowledge of digital marketing and social media metrics; experience with basic analytics tools such as Google Analytics, Facebook Insights, etc.
Strong customer service skills for interacting with internal and external clients.
Experience with—and enthusiasm for—healthcare markets and trends is a plus.
Knowledge of—and direct experience in—digital marketing and email best practices; skilled in developing attractive, compelling promotions using e-mail marketing software platforms (Informz or similar); proficiency with association management list development processes for the purposes of targeted promotions; comfort using a Content Management System to create website content and pages; and the ability to manage ACCC’s Learning Management System.
Understands the role of informational graphics, visuals, and video to reach defined audiences with strong messages and calls to action, and the ability to create attractive visuals using Canva (or similar) is desired.
Experience managing and interpreting marketing performance metrics and tracking tools, some proficiency with Google Analytics and SEO a plus.
Efficient home-office set-up to accommodate a flexible work schedule
CMI requires all employees to be COVID-19 vaccinated. Accommodation due to a disability or religious reasons will be evaluated in compliance with the law.
Flexible work schedule
Paid time off – vacation, sick, personal, and float days
Annual salary review and growth opportunities; this position is eligible for an annual merit bonus
Nationwide medical, dental, and vision plan options
HSA with employer contribution
Short- and long-term disability and AD&D options
401(k) savings plan with company match
Onsite parking, gym, and cafe
CMI is committed to cultivating and preserving the culture of inclusion and connectedness. We are able to grow and learn better together with a diverse team of employees. The collective sum of the individual differences, life experiences, knowledge, innovation, self-expression, and talent that our employees invest in their work represents our culture. In recruiting for our team, we welcome the unique contributions that you can bring in terms of their education, opinions, culture, ethnicity, race, sex, gender identity and expression, the nation of origin, age, languages are spoken, veteran’s status, color, religion, disability, sexual orientation, and beliefs.