MARKETING AND COMMUNICATIONS SPECIALIST, School of Medicine, Graduate Medical
Location: BOSTON, Massachusetts
Internal Number: 3188
The Marketing & Communication Specialist will advance the education and research missions of the masters and doctoral biomedical programs in Graduate Medical Sciences (GMS) in the BU School of Medicine by implementing internal and external communication platforms to provide a consistent and engaging message. Under the direction of GMS leadership, responsibilities will include providing support for communications, marketing, outreach, and recruitment needs of GMS and its individual programs through web presence, analytics and social media. This position requires confident communication skills, strong writing and proofreading, layout and design skills, web site design, and ability to present concepts verbally and graphically while adhering to brand and style. Knowledge of HTML, digital analytics tools and applications for marketing analytics is needed. Experience with the enrollment EMP marketing platform for admissions is required. Experience with filming, editing and posting videos is desired. The ability to work within a team and under deadline in a professional manner is necessary.
A Bachelors degree is required with a background in marketing, web design, journalism, communications, public relations or similar and 5-8 years experience. The ideal candidate is engaging with excellent interpersonal skills, highly motivated, and professional with strong verbal and written communication skills. The ability to multi-task and work in a fast paced environment is needed. Proficiency in digital communications platforms such as HTML, WordPress, MailChimp, Qualtrics, Google Analytics and social media management tools is strongly preferred. Technical literacy is expected in Microsoft Office and Adobe products, including Creative Cloud, Photoshop, InDesign, Illustrator and etc. Familiarity with biomedical concepts is helpful, and a willingness to learn is necessary to work effectively within the GMS biomedical graduate programs.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. We are a VEVRAA Federal Contractor.
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