An adaptable, creative and deadline orientated individual who is keen to develop their career in Marketing and understands how strategic communications and campaigns can be used to improve client engagement. We're looking for someone with marketing communication experience who can communicate clearly with stakeholders of all levels. This is an opportunity for the right individual to join a busy team and support the delivery of Marketing's key initiatives to the UK advisory market. You will be responsible for the creation and delivery of integrated marketing activities to the UK advisory market with key focus on results that stand out against our competitors. A key part of the role is working with strategic partners to deliver seminars and conferences, so occasional travel may be required in the UK. This is a fantastic opportunity for a hardworking individual who is passionate about marketing and keen to be part of the delivery of the overall company's marketing and business strategy.
We're a global investment manager. We help institutions, intermediaries and individuals around the world invest money to meet their goals, fulfil their ambitions, and prepare for the future. We have around 5,000 people on six continents. And we've been around for over 200 years, but keep adapting as society and technology changes. What doesn't change is our commitment to helping our clients, and society, prosper.
We moved into our new HQ in the City of London in 2018. We're close to our clients, in the heart of the UK's financial centre. And we have everything we need to work flexibly.
The UK Marketing Team serves Institutional, Intermediary and Individual investors. It partners closely with the local Sales teams to build client engagement and raise assets. We operate across the entire Marketing mix and are part of the Global Marketing Function where central areas of expertise (Digital, Events, Brand, Social, Proposition etc) work with us to deploy strategic and tactical client centric activity and campaigns.
What you'll do
Marketing strategy: to work with the Senior Marketing Manager to align the B2B product roadmap and business objectives with integrated marketing activities to deliver on the overall marketing strategy.
Events management: to deliver agreed calendar of events maximising lead generation, working closely with the UK Intermediary sales team. Creation of marketing communications and presentations to support third party events. Setting, reporting on and analysing key metrics.
Campaign management: to work with the Senior Marketing Manager in developing and executing marketing campaigns across both online and offline channels. Utilise all elements on the marketing mix to understand customer segmentation and drive differentiated experience to our target market.
Monthly and quarterly reporting: to be responsible for the creation and timely delivery of digital reports and performance to support our solutions range.
Market-relevant material: to be responsible for producing relevant and impactful material materials to UK advisers and their clients that is aligned to our overall marketing objectives. Updating of key advisory literature and presentations.
Content management and distribution: to deliver targeted thought leadership pieces to third party content hubs and other outlets, then working to ensure maximum engagement and results.
Stakeholder management: to work closely with the sales and product teams to support the delivery of the marketing strategy. Escalating any issues or concerns to the Senior Marketing Manager.
Compliance and marketing effectiveness: to adhere to the correct internal sign-off process including compliance and brand sign off.
Budget management: to ensure all activities are aligned within budget.
The knowledge, experience and qualifications you need
Broad experience of working across integrated Marketing channels
Demonstrable experience of developing and deploying integrated Marketing campaigns
Clear communications, interpersonal and stakeholder management skills
Excellent organisation skills and ability to work to tight deadlines and under pressure
Previous experience in a similar B2B marketing role, preferably in the Financial Service sector
The knowledge, experience and qualifications that will help
Use of Salesforce CRM and Pardot Marketing Automations platforms
Build and deployment of email marketing campaigns
Working closely with Sales and Marketing teams to build client strategies
Good knowledge of the UK intermediary market
Effective knowledge of using social media as part of an integrated communication model
Understanding and reporting of Google Analytics
Completed the IMC or equivalent
CIM or other marketing qualifications
What you'll be like
"Can do" practical attitude
An excellent attention to detail, problem-solver and creative thinker
A team player with a "team first" attitude and a collaborative working style
Multi-tasker - ability to juggle multiple projects within agreed deadlines
Ability to negotiate and influence stakeholders including senior sales colleagues
We're looking for the best, whoever they are
Schroders is an equal opportunities employer. You're welcome here whatever your socio-economic background, race, sex, gender identity, sexual orientation, religious belief, age or disability.