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Marketing Strategist (Work From Home)
Job SummaryResponsible for developing and leading the implementation of marketing, communications and/or digital engagement plans and projects for assigned internal stakeholders, lines of business, and/or functional departments to advance and achieve Geisinger's strategic priorities and business objectives. This position focuses on Geisinger Health Plan business. Leads planning, research, and analysis to develop a comprehensive marketing/communications/digital engagement strategy for internal clients. Uses analytical and critical thinking to interpret data to understand and respond to industry and market trends as they relate to relevant clients. Monitors and evaluates plan performance to ensure annual targets are achieved. Establishes effective relationships with internal clien


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