The Senior Email Developer consults on, codes, and troubleshoots HTML email messages and related content in support of the digital marketing programs of our clients.
Key Responsibilities:
Develop complex and customized HTML email code that adheres to industry best practices and brand guidelines, and closely matches the original creative design. Additional code-related responsibilities include:
Consulting on technical capabilities and considerations
Performing quality checks and peer reviews
Managing changes and updates
Scripting for dynamic content, personalization, and segmentation
Managing HTML content and related assets within clients' email platforms
Work with email account production managers to coordinate campaign assets
Display problem-solving skills to address and solve technical problems that arise
Keep up with industry standards, innovations, and new best practices in email marketing
Maintain basic knowledge of data as it relates to HTML code, to aid in troubleshooting critical list errors
Provide career coaching and mentoring for junior email developers
Act as a point of escalation for junior email developers on the team
Support Lead Developers and other internal team leaders to manage escalations and resolve issues
What we're looking for:
Three to five years of experience in front-end development or email marketing in a professional environment
Bachelor's degree in computer science or comparable technical field, or professional experience that demonstrates comparable technical abilities required
Experience building error-free email campaigns, including responsive HTML emails
Advanced understanding of web languages and development tools such as HTML, CSS, Photoshop, Dreamweaver, and Bootstrap
Advanced knowledge of email platform limitations and code fixes/hacks to resolve (e.g., SFMC, Adobe Campaign, Oracle Responsys)*
*Experience working in Salesforce Marketing Cloud (SFMC) preferred. Other ESP experience (e.g., Adobe Campaign, Oracle Responsys, Oracle Eloqua) a plus
Merkle fosters a diverse environment that encourages original thinking about our business and empowers us to communicate with a global world of customers. We embrace differences of opinion and diversity of thought as they help us challenge and refine our solutions. Merkle, as a best-in-class marketing agency, welcomes big ideas, and believes they can come from anywhere.
The anticipated salary range for this position is $68,400 - $86,000. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/
