Marketing and Communication Coordinator

Location: Santa Cruz
Job ID: 38983

JOB POSTING

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NOTIFICATIONS

UC Vaccination Policy: With limited exceptions, COVID-19 vaccinations are required for Covered Individuals under the Policy. Covered Individuals include all employees, students, or trainees who physically access a University facility or program in connection with their employment, appointment, or education/training.

Covered Individuals do NOT include employees who work 100% remotely with NO expectation that they will physically access any University location or program at ANY time. If 100% remote work ends, the employee is subject to policy.

 

INITIAL REVIEW DATE (IRD)

UC Santa Cruz staff jobs are posted until filled. Application materials submitted by 11:59 pm on the IRD will be routed to the hiring unit for consideration. NOTE: Materials submitted after the IRD will be forwarded only at the request of the hiring unit. Submit your materials before the IRD to ensure consideration by the hiring unit.

The IRD for this job is: 08-08-2022

 

ABOUT UC SANTA CRUZ

UC Santa Cruz is a public university like no other in California, combining the experience of a small, liberal arts college with the depth and rigor of a major research university. It's known as an unconventional place where innovation and experimentation is part of the campus's DNA. That playful, bold spirit still thrives today, all on a campus renowned as among the most beautiful in the world.

 

DEPARTMENT OVERVIEW

The Seymour Marine Discovery Center, founded in 2000, serves as the outreach and public education component of the Physical and Biological Division of the University of California Santa Cruz. The Seymour Center educates people of all ages about marine science research to inspire ocean conservation and action. The Center consists of a 17,500-square-foot facility with additional outdoor features on a cliff above the Pacific Ocean located on the UC Santa Cruz Coastal Campus.

More information can be found at https://seymourcenter.ucsc.edu/

You will have the chance to make your mark on the Seymour Center by shaping the future of marketing, communications, and branding at the Seymour Center for years to come. You will lead the strategy, content, and distribution of all our marketing, communications, and press. Come work with a collaborative, results-oriented, fun team dedicated to fueling the Seymour Center with the people and financial resources necessary to build an impactful marine science program!

 

JOB SUMMARY

Assists in all marketing activities for the Seymour Center. Responsibilities include, but are not limited to, creating promotional materials for our educational events and programs, creating an annual marketing plan, and drafting a style guide and voice for all Seymour Center public communications. It also includes creating a brand voice, conducting basic market research, etc. Activities and assignments created expose incumbents to fundamental marketing concepts and principles.

 

APPOINTMENT INFORMATION

Salary Information: Salary Range: $26.34 - $30.17/hour. Salary commensurate with skills, qualifications and experience.

No. of Positions: 1

Benefits Level Eligibility: Full benefits

Schedule Information:

• Full-time, Fixed
• Percentage of Time: 100%, 40 Hours per Week
• Days of the Week: Monday to Friday, Occasional nights/weekends
• Shift Includes: Day, Evenings, Weekend

Employee Classification: This is a Career appointment

Job End Date: None

Work Location: UC Santa Cruz Main Campus

Union Representation: Non-Represented

Job Code Classification: 007550 (MARKETING SPEC 1)

Travel:  Never or Rarely

 

JOB DUTIES

35% - Event and Campaign Management

• Promotes the Seymour Center exhibitions, events, programs, and rentals through all channels in an effort to increase attendance: social media, e-newsletter, website, press releases, event signage, and more. 
• Under direct supervision, manages lead generation campaigns to create more donors, members, sponsors, volunteers, and collaborators.
• Bolsters partnerships by providing good customer service and resolving problems.

25% - Digital Content Creation

• Creates world-class digital content.
• Manages all content on the Seymour Center website and online presence.
• Produces original content, including partner stories, educational content, behind-the-scenes stories, and more.

15% - Marketing and Communications Branding

• Contributes to the creation of the Seymour Center marketing and communications branding.
• Builds and maintains voice guides, branding language, and other materials necessary for a consistent voice across the Seymour Center and all of their communications.

15% - Marketing Plan Management

• Assists with the implementation of marketing plans.
• Provides input on the development of marketing plans.
• Provides input related to defining key marketing metrics to track success. 

5% - Account Reconciliation

• Assists in account reconciliation, as assigned.
• Assists with marketing budget oversight. 

5% - Intern Program Direction

• Assists with building a team of student interns who attend and photograph all Seymour Center events.
• Directs work of the intern team.

 

REQUIRED QUALIFICATIONS

• Bachelor's degree in related area and / or equivalent experience / training.
• Good organizational skills.
• Good written, verbal, and interpersonal communication skills.
• Basic knowledge of marketing principles, strategies, techniques and practices.
• Experience managing social media and websites.
• Experience with email marketing platforms.

 

PREFERRED QUALIFICATIONS

• Experience with photo editing software including but not limited to Photoshop, CANVA, etc.
• Basic Marine Science knowledge.
• Bilingual in English and Spanish.
• Basic knowledge of the campus and/or medical center, including its vision, mission, goals, objectives, achievements and infrastructure.

 

SPECIAL CONDITIONS OF EMPLOYMENT

• Selected candidate will be required to pass a pre-employment criminal history background check.
• Ability to work occasional evenings and weekends to cover events.
• The University of California has implemented a COVID-19 Vaccination Policy covering all employees. To be compliant with the policy, covered employees must submit proof of vaccination or have an approved exception or deferral, eight (8) weeks from date of hire.
• Per the Child Abuse and Neglect Reporting Act (CANRA), this position has been identified as a Mandated Reporter. The selected candidate will be required to report known or suspected child abuse or neglect as defined by CANRA and will be required to sign a Statement Acknowledging Requirement to Report Child Abuse prior to commencing employment. CANRA Penal Codes, and related definitions, requirements, and responsibilities may be obtained here.

 

SAFETY STATEMENT

All UCSC employees must understand and follow job safety procedures, attend required health and safety training, proactively promote safety at work, and promptly report actual and potential accidents and injuries.

 

HOW TO APPLY

Attach your resume and cover letter when applying for this job opening. Do not attach any documents to 'My Activities'. Visit our How to Apply tutorial for detailed instructions on our applicant process.

 

EEO/AA

The University of California is an Equal Employment Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or protected veteran status. UC Santa Cruz is committed to excellence through diversity and strives to establish a climate that welcomes, celebrates, and promotes respect for the contributions of all students and employees.



APPLICANTS ARE REQUIRED TO USE THE UCSC ON-LINE PROCESS
View full job description and access on-line application:
https://careerspub.universityofcalifornia.edu/psp/ucsc/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_APP_SCHJOB.GBL?Page=HRS_APP_JBPST&Action=U&FOCUS=Applicant&SiteId=11&JobOpeningId=38983&PostingSeq=1

To ensure review of application materials by the hiring unit, they must be submitted on or before the initial review date (IRD) via the Staff Employment Opportunities web site; https://jobs.ucsc.edu. A computer is available at the UC Santa Cruz Staff Human Resources Office located at Scotts Valley Center. The Scotts Valley Center is located at 100 Enterprise Way, Suite E100, Scotts Valley, CA 95066. To learn more or to request disability accommodations, call 831-459-2009. Hearing impaired are encouraged to use the California Relay Service at 800-735-2922. UC Santa Cruz is an Equal Opportunity Employer.

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or protected veteran status. UC Santa Cruz is committed to excellence through diversity and strives to establish a climate that welcomes, celebrates, and promotes respect for the contributions of all students and employees.





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