Events & Marketing Specialist (6291U), Lawrence Hall of Science 47470
University of California Berkeley
Location: Berkeley, California
Internal Number: 3779982
Events & Marketing Specialist (6291U), Lawrence Hall of Science 47470
At the University of California, Berkeley, we are committed to creating a community that fosters equity of experience and opportunity, and ensures that students, faculty, and staff of all backgrounds feel safe, welcome and included. Our culture of openness, freedom and belonging make it a special place for students, faculty and staff.
The University of California, Berkeley, is one of the world's leading institutions of higher education, distinguished by its combination of internationally recognized academic and research excellence; the transformative opportunity it provides to a large and diverse student body; its public mission and commitment to equity and social justice; and its roots in the California experience, animated by such values as innovation, questioning the status quo, and respect for the environment and nature. Since its founding in 1868, Berkeley has fueled a perpetual renaissance, generating unparalleled intellectual, economic and social value in California, the United States and the world.
We are looking for equity-minded applicants who represent the full diversity of California and who demonstrate a sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability, gender identity, sexual orientation, and ethnic backgrounds present in our community. When you join the team at Berkeley, you can expect to be part of an inclusive, innovative and equity-focused community that approaches higher education as a matter of social justice that requires broad collaboration among faculty, staff, students and community partners. In deciding whether to apply for a position at Berkeley, you are strongly encouraged to consider whether your values align with our Guiding Values and Principles, our Principles of Community, and our Strategic Plan.
At UC Berkeley, we believe that learning is a fundamental part of working, and our goal is for everyone on the Berkeley campus to feel supported and equipped to realize their full potential. We actively support this by providing all of our staff employees with at least 80 hours (10 days) of paid time per year to engage in professional development activities. To find out more about how you can grow your career at UC Berkeley, visit grow.berkeley.edu.
The Lawrence Hall of Science is UC Berkeley's public science center. Our mission is to inspire and engage through science discovery and learning in ways that advance equity and opportunity. We do this by working with audiences that include learners, who experience our programs and products; educators, who work both in and out of school settings; and partners, who conduct research, build capacity for learning, and transform education systems. Research underlies everything we do, and we design all of our programs and products to have high impact beyond the walls of The Lawrence. Our spaces and partnerships offer unique opportunities for public engagement and learning, curriculum and instructional materials design, professional learning, and research on learning, instruction, and pathways towards STEM careers. We disseminate and scale-up our effective and innovative learning programs and materials in ways that broaden participation in STEM and have local, national, and global impact.
Science at Cal supports the advancement of the public's understanding of science by creating opportunities for the UC Berkeley Science, Technology, Engineering and Mathematics (STEM) research community to share the wonder, excitement and relevance of their research with public audiences. Accessibility, inclusiveness, creativity and innovation are hallmarks of Science at Cal events (public lectures, community events, etc.) which reach tens of thousands of people annually. Science at Cal activities are designed to meet several goals: (1) Share the results of UC Berkeley's research and the enthusiasm of our scientists with the public at large; (2) Provide a unified interface to respond to requests from outside groups, build and maintain partnerships with community organizations, and exploit collaborative opportunities with other Bay Area and national actors to improve the public understanding of science (e.g., Bay Area Science Festival); (3) Support outreach activities of centers, departments, faculty, postdocs, and graduate and undergraduate students, making outreach efforts easy, efficient, effective, fun and rewarding, thus creating a culture of education and public outreach on campus that is fully integrated in our research and education; and (4) Implement creative ways to strengthen the participation and engagement of underserved communities.
The Events and Marketing Specialist reports to the Executive Director of Science at Cal and will work with the Science at Cal Advisory Council and the Lawrence Hall of Science as needed.
Application Review Date
The First Review Date for this job is: January 19, 2023
Events: Working with Science at Cal Executive Director, leads all aspects of event production, from concept development; communicating and engaging with participants and external community members, oversight of event logistics, organization, budgets, cost analysis, marketing strategies, transportation, catering, materials, honorariums, stipends, release waivers for participants (children for research projects), special requirements for participants (cultural, religious, and disability considerations), management of volunteer crew, and onsite presentation. Science at Cal-hosted events include participants of all ages: children, adults and local, national, and international scientific investigators. Planning consultation also includes ensuring events are in compliance with applicable state, federal and U.C. policies and procedures.
Network and Partnerships: Builds and expands relationships with educational community partners, initiatives, and programs to develop collaborative projects, ensuring the long-term vitality and sustainability of Science at Cal staffing and programs, by 1. leveraging Science at Cal resources across campus and 2. applying for novel funding sources. Develops and assists with the implementation of new strategies to expand Science at Cal's science outreach network among undergrads, grads, postdocs, faculty, and staff, serving as a liaison to undergraduate student science clubs and organizations, graduate student associations, postdoc associations, and through channels for reaching out to faculty and staff, such as the Coalition for Education and Outreach (CEO).
Communication and Marketing: Leads all marketing, communications, and development of digital and non-digital collateral. Organizes, develops, and manages all of Science at Cal communication tools to support networking of internal science outreach community and engagement of public audiences (schools, community groups, and organizations, general public), including event registration, Science at Cal website, social networking platforms, e-lists, databases, fliers, logos & branding, and preparation and dissemination of e-newsletters to the internal and external Science at Cal communities.
Creation, management, and maintenance of Science at Cal databases, including community and campus partners, students, faculty, and programs.
Lead all aspects of Science at Cal's Advisory Council management. Working closely with the Science at Cal Director to organize the selection process, manage internal communication with the Council, reporting, and meeting coordination (determine scheduling, running zoom, creating the agenda, leading activities, writing minutes, etc).
Special projects and tasks as needed.
Working knowledge of concepts, principles, and practices of event planning, delivering programs, production, and public relations.
Working organizational skills, including skill in effectively coordinating and organizing multiple details.
Thorough and highly effective verbal, written, and interpersonal communication skills and presentation skills.
Good judgment and effective decision-making and problem-resolution skills, including skill to recognize and deal effectively and appropriately with real and potential problem areas, including skill to determine the issues/problems that need to be brought to the attention of higher level staff and/or management.
Ability to work in diverse groups, including but not limited to students, staff, faculty, general public, production personnel, technical operators, and performing artists.
Ability to work professionally under pressure and under tight deadlines ensuring excellent customer service support.
Thorough analytical skills to conduct analysis and develop recommendations, demonstrating organization and problem-solving skills.
Skill in using business software systems in the completion of work assignments; i.e. Google Suite, Adobe Creative Suite (Photoshop, Illustrator, InDesign), Mailchimp, Word, Excel, PowerPoint.
Skill in using and maintaining a Wordpress website.
Skill in using current social media tools and acquiring proficiency with new tools as they become available.
Skill to maintain confidentiality.
Working knowledge of the campus, its programs, policies, mission, goals, objectives, achievements and infrastructure.
Thorough knowledge of the UC Berkeley STEM Education & Outreach research community, and understanding of how work may impact other areas.
Broad knowledge of non-UC science learning communities in the East Bay, regionally and on a national level.
Thorough knowledge of the mission and goals of Science at Cal.
Demonstrated commitment to engaging underserved populations in science education opportunities.
Knowledge of NSF mandates and guidelines regarding Broader Impacts in STEM.
Salary & Benefits
For information on the comprehensive benefits package offered by the University, please visit this UCOP link.
Under California law, the University of California, Berkeley is required to provide a reasonable estimate of the compensation range for this role and should not offer a salary outside of the range posted in this job announcement. This range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to experience, skills, knowledge, abilities, education, licensure and certifications, analysis of internal equity, and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience.
The budgeted hourly range that the University reasonably expects to pay for this position is $27.06 - $31.94.
How to Apply
To apply, please submit your resume and cover letter.
This is a one year contract appointment.
Conviction History Background
This is a designated position requiring fingerprinting and a background check due to the nature of the job responsibilities. Berkeley does hire people with conviction histories and reviews information received in the context of the job responsibilities. The University reserves the right to make employment contingent upon successful completion of the background check.
Equal Employment Opportunity
The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. For more information about your rights as an applicant see the EEOC poster.
For the complete University of California nondiscrimination and affirmative action policy see the UC policy.
The University of California was chartered in 1868 and its flagship campus - envisioned as a "City of Learning" - was established at Berkeley, on San Francisco Bay. Today the world's premier public university and a wellspring of innovation, UC Berkeley occupies a 1,232 acre campus with a sylvan 178-acre central core. From this home its academic community makes key contributions to the economic and social well-being of the Bay Area, California, and the nation.