The University of Alabama at Birmingham- Arts Alliance
Location: Birmingham, Alabama
Type: Full Time
Salary: $55,180- $75,000
4 Year Degree
Internal Number: T209390
The Marketing Director for UAB Visual and Performing Arts has the opportunity to make a major impact in expanding and diversifying audiences for a mission-driven organization. This position will serve as a member of the UAB Visual and Performing Arts' senior staff and will and be a central hub for communication materials across all departments. The Marketing Director, in partnership with the Executive Director and senior leadership, will create the most compelling narrative and brand to promote the organization on a public platform. The Marketing Director will ensure that all marketing campaigns, external messaging, and collateral materials fully represent the mission, vision, and values of UAB Visual and Performing Arts. They will be responsible for day-to-day development and implementation of marketing strategies and initiatives and drive revenue and attendance to maximize public participation. They will manage, supervise, and direct all marketing activities associated with UAB Visual and Performing Arts to include market planning, development, research and analysis, and all associated activities.
Bachelor's degree in business administration, management, marketing, branding, marketing strategy, advertising, communications, analytics, or a related field and five (5) years of related experience required. Work experience may NOT substitute for education requirements.
About The University of Alabama at Birmingham- Arts Alliance
UAB’s Abroms-Engel Institute for the Visual Arts, Alys Stephens Center, ArtPlay Community Art Education and UAB Arts in Medicine provide our community with challenging and thoughtful art experiences. Collectively, we are able to bring our community together through free and fee-based events, classes and performances that immerse individuals in a world of creativity.
We believe that the arts are transformative – that they entertain, educate and heal. Along with our resident partners, UAB Department of Art and Art History, Department of Music, Department of Theatre, and the Alabama Symphony Orchestra, we are able to inspire our community, students, performers, employees and you.