Job Description:

• Create, edit, and publish relevant and compelling written, visual, social media, and web content for, but not limited to, the schoolâ™s news page, LabLife, the schoolâ™s official digital magazine, and the monthly eNews digital publication.

• Serve as a âœbeat reporterâ™ for the school with specific responsibility for identifying and writing  stories within the school by staying connected with departments and divisions that are published on the news page of the schoolâ™s website.

• Connects with and fosters ongoing relationships with Lab stakeholdersâ”teachers,  staff, administrators, Parent Association representativesâ”and uses institutional knowledge to identify relevant storylines, events, and news that can be leveraged across Labâ™s networks.

• Develops and distributes mass emails and major announcements to key stakeholder groups using the schoolâ™s email content management system. 

• Proofreads and edits emails from Senior Leadership team members paying close attention to detail using Labâ™s Style Guide and The Chicago Manual of Style.

• Develop and execute comprehensive, branded digital marketing campaigns across various channels (social media, websites, email, etc.).

• Create and publish engaging online content and website updates, (original articles, images, video, etc.) to the schoolâ™s website platform, FinalSite, to drive traffic to  enhance user experience for both internal and external audiences.

• Develop and produce high-quality content (photographs, news articles, social media posts, videos, digital graphics, etc.) aligned with brand messaging and target audience.

• Monitor social media traffic to continually improve Labâ™s social media performance. Respond, in a timely fashion, to follower's posts, comments and questions, in line with University moderation policies, procedures, and guidelines.

• Support the development and execution of the editorial calendar to ensure newsworthy and relevant elements are enhanced on Labâ™s digital properties. 

• Monitor the online presence (websites and social media) of peer institutions.

• Develop reports and dashboards to continuously improve social media presence by capturing digital analytics via Hootsuite Enterprise, Meta Insights, Twitter Analytics, LinkedIn Page Analytics Google Analytics to measure the effectiveness of Labâ™s social media engagement and digital marketing.

• Assist in the development and execution of integrated marketing campaigns to achieve business objectives and drive stakeholder engagement.

• Identify events and activities that need to be photographed or videotaped, and do so. 

• Partner with Lab stakeholdersâ”teachers, parents, staffâ” in capturing footage from Lab events.

• Partner with Labâ™s IS team to update and maintain Labâ™s online faculty and staff directory.

• Plan, develop, and disseminate key messages that keep the public informed of the organization's programs, accomplishments, mission, and values.

• Collaborate with cross-functional teams to ensure brand alignment across departments.

• Accomplishes assigned duties through two or more of the following: written communications; visual/graphic media, which may include Web site development and maintenance; speeches and personal contact. The incumbent is still acquiring higher-level knowledge and skills.

• Solves a range of straightforward problems, as work assignments are difficult and broad in nature, usually requiring originality and ingenuity.

• Performs other related work as needed.

Preferred Qualifications

Education:

• Masterâ™s degree.

Experience:

• Minimum five years of experience in communications, marketing, or a related field.

• Highly experienced writer and editor.

• Sufficient experience with graphic design software Adobe Creative Suite.

• Sufficient experience with web and email content management system software; FinalSite experience.

• Demonstrable social media experience and social analytics tools knowledge.  

• Previous experience working in an educational setting. 

• Familiarity with omnichannel marketing.

• Ability to integrate print and digital communications.

• Experience with and knowledge of online marketing and a good understanding of major marketing channels.

Preferred Competencies

• Highly strategic and creative.

• Excellent written and verbal skills and outstanding attention to detail. 

• Experience working in content management systems.

• Experience with asset management & development.

• Technically savvy, can pick up new tools easily and quickly. Familiarity with HTML.

• Mission-focused.

• Excellent writing, editing (photo/video/text), presentation, and communication skills knowledge of web design, web development.

• Solid understanding of how each social media channel works and how to optimize content so that it is engaging.

• Experience in iMovie, Adobe Premiere, Adobe After Effects, or Final Cut Pro.

• Ability to operate Canon DSLR and other prosumer cameras.

• Experience with creative framing, interviewing techniques, lighting, and other out-of-the-box visual aspects.

• Ability to manage and track multiple projects.

• Willingness to increase knowledge about video production.

• Demonstrated ability to take and give direction.

• Positive attitude, detail- and customer-oriented with good multitasking and organizational ability.

• A flexible, collaborative, and responsive team player.

• Analytical skills.

• Problem-solving skills.

• Decision-making skills.

• Attention to detail.

• Organizational skills.

• Computational skills.

• Agile and responsive thinker.

• Verbal and written communication skills.

• Superior Interpersonal skills required and an ability to work with ease in the face of stress.

• Ability to work independently and as part of a team.

• Ability to gracefully manage stressful situations.

• Ability to work on multiple projects simultaneously, set priorities, and meet deadlines.

• Displaying outstanding business discretion and an ability to handle sensitive or proprietary company information in a confidential manner.

Application Documents

• Resume (required)

• Cover Letter (required)

• Professional References (required)

The University of Chicago is an Affirmative Action/Equal Opportunity/Disabled/Veterans Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national or ethnic origin, age, status as an individual with a disability, protected veteran status, genetic information, or other protected classes under the law. For additional information please see the University's Notice of Nondiscrimination.

Staff Job seekers in need of a reasonable accommodation to complete the application process should call 773-702-5800 or submit a request via the Applicant Inquiry Form.

The University of Chicago's Annual Security & Fire Safety Report (Report) provides information about University offices and programs that provide safety support, crime and fire statistics, emergency response and communications plans, and other policies and information. The Report can be accessed online at: securityreport.uchicago.edu. Paper copies of the Report are available, upon request, from the University of Chicago Police Department, 850 E. 61st Street, Chicago, IL 60637.

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