SUMMARY

The Lexington School is seeking a dynamic and strategic Director of Marketing and Communications to lead and implement a comprehensive plan that advances the school’s mission and strategic priorities. This individual will oversee all internal and external communications to ensure clarity, consistency, and alignment with the school’s values and goals.

Reporting to the Head of School and working in close partnership with the Admission and Development teams, the Director will play a key role in telling The Lexington School’s story to a wide range of constituents and the broader community.

The Salary range is competitive and commensurate with experience and qualifications.

To apply, please send a cover letter and resume to employment@thelexingtonschool.org

ESSENTIAL FUNCTIONS

• Develop and implement an annual, integrated marketing and communication plans that ensure consistent, timely, and strategic messaging for internal and external audiences.
• Partner with the Head of School, Admissions, and Development teams to support and advance institutional goals through strategic marketing and communication initiatives.
• Act as the school’s lead brand ambassador, ensuring all communications reflect and reinforce the mission, vision, and values of The Lexington School.
• Oversee all aspects of the school’s digital presence, including website strategy and content, email communications, and social media to maximize engagement and visibility.
• Manage photography, videography, working with freelance vendors or coordinating in-house production, to capture and showcase life at The Lexington School.
• Guide and maintain editorial standards and voice across platforms, ensuring consistency in tone, and messaging.
• Monitor analytics and performance metrics to inform strategy and improve reach and effectiveness.
• Support school events with promotional strategies and on-the-ground coverage.
• Manage a comprehensive crisis communication plan in partnership with school leadership, ensuring preparedness and clarity during emergency situations or sensitive issues.

WORK ENVIRONMENT

• This job operates in a professional school environment, both indoors and outdoors.
• Essential Physical Requirements, such as standing or sitting for long periods of time, typing, climbing, lifting, bending, pushing, pulling, up to fifty (50) pounds maximum.
• Occasional evenings and weekend work will be required.
• Emergency staff designations, such as leading or directing students during emergency drills and real emergency events may be required.

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, Responsibilities, and activities may change at any time, with or without notice, to meet the needs of the school.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, in accordance with the Americans with Disabilities Act (ADA).

The Lexington School is dedicated to the principles of equal employment opportunity and does not discriminate in the terms, conditions, benefits, practices, or opportunities for employment on the basis of race, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, religion, age, nation origin, disability, veteran’s status, or status as a smoker or non-smoker, or any other basis protected by applicable federal, state, or local law.

QUALIFICATIONS

• Bachelor’s degree in communications, marketing, web design or related field preferred.
• A minimum of three years of professional experience in communications, marketing or a related field is preferred.
• Strong problem-solving skills and a collaborative, all-hands-on-deck mindset- especially under pressure- is required.
• Excellent written, verbal, organizational, and interpersonal communication skills required.
• High level of cultural competence and demonstrated commitment to working with individuals from diverse background is required.

About The Lexington School

With an enrollment of over 600 students, 269 in the Lower School, The Lexington School is an educational leader in Kentucky. In the past decade, it has grown in size, impact, and reputation. Known for its strong academics, focus on character, and warm, caring community, the mission of the school is to maximize the potential of all its students ages two years old through 8th grade. The campus includes 140,000 sf of academic buildings with distinct areas for Preschool, Lower School, Middle School, and The Learning Center, play spaces for each division, athletic fields, 2 gyms, and a large dining space serving locally sourced foods. The recently completed ONE School Project created innovative learning and play spaces for every age child, including a large academic center, meeting and project rooms, and innovation lab. The center of The Lexington School has always been its rigorous academic program and focus on values. The School’s reputation for excellence extends to independent, public, and parochial schools locally and nationally through graduates who attend boarding schools. The Best Private Schools, an independent online resource providing school rankings and recommendatio...ns, ranked TLS #2 among all schools nationally, an honor the School did not seek but of which they are understandably proud. With the recent ONE School Project additions and renovations, curricular innovation and active learning is at the forefront of a Lexington School education. Just published, the 2020 Strategic Vision and Plan outlines areas of focus and detailed action plans that will move the school forward with strength and purpose.

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Connections working at The Lexington School