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The information described in this job description has been designed to indicate the general nature of the work performed. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
Job Summary The Marketing and Communications Project Manager is responsible for planning, implementing and tracking projects throughout the healthcare system, including but not limited to communications and marketing projects. The position will provide planning for project management; aligning skills and resources, internal and external, needed to achieve the objective; will monitor, manage and track progress of implementation and review by stakeholders to completion. The position will contribute to maintaining and advancing the organization’s digital, social, website and intranet presence. The position is responsible for communication with stakeholders and providers across the system, serving as a liaison to manage projects ranging from marketing campaigns, communications plans and digital programs. This position will encourage timely, accurate and complete communication between all stakeholders. The person in this position will delegate projects to internal and external resources, set and manage timelines, coordinate and track projects through to completion. This position supports and ensures maintenance of Skagit Regional Health brand standards.
Essential Functions Serves as a key leader and member of the Marketing and Communications team, responsible for planning, assignment, managing and tracking communications and marketing projects throughout the healthcare system. Works as a liaison with all levels of the organization across diverse areas to advance communications and marketing. Uses strong organizational and time management skills to ensure successful and timely project and plan completion. Responsible for the oversight of projects: Accepts project requests from system stakeholders; takes requests forward for consideration by the team; assigns projects to internal or external resources; tracks project progress; and keeps records and archive of completion. In concert with the Regional Director of Marketing and Communications, maintains the annual marketing calendar to ensure timely initiation, work and completion of projects and communications plans. Maintains strong communications and relationships with external vendors, including website, reputation, graphic design, digital marketing, wayfinding, signage and print providers. Provides metrics reports and updates on a regular basis, from internal and external sources. Serves as a member of the Public Information Officer team and is part of the on-call PIO rotation. Participates in performance, process and quality improvement initiatives as requested. Complete all mandatory learning requirements in a timely manner. Maintain current licensure and/or certification as required. Attend and actively participate in all department, team and/or committee meetings. Comply with all Skagit Regional Health, department and location specific policies and procedures. Perform other duties as assigned by Supervisor or designee.
Other Skills Exceptional writing, editing and interpersonal communications skills required. Ability and willingness to exhibit behaviors consistent with service standards. Familiarity with digital, social, reputation, intranet and website platforms and content management systems. Experience using project management software. Proficient with the full suite of Microsoft Office and Adobe programs. Ability to manage multiple competing objectives. Strong organizational and coordination skills, ability to develop and adhere to timelines and schedules in order to meet project deadlines. Ability to lead others and to communicate the importance of the project to stakeholders. Understands principles of change management and user adoption. Ability to consistently demonstrate positive communication style, strong critical thinking skills and a creative and collaborative approach to problem solving required. Approach problems constructively by focusing on how to move the project forward.
Physical Demands and Work Environment The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit for long periods of time when working in office. Repetitive tasks such as typing, sitting, answering phones, and interacting with computers and computer systems most of the day is a function of the position. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to focus. This position requires working in an indoor, environmentally controlled environment when in the office.
Skagit Regional Health offers a comprehensive benefit package including medical, dental, vision, 457b/401a (retirement), long term disability, and paid time off to all employees holding an FTE of 20 or more hours per week. Eligible employees also receive sick time pay.
Education Bachelor's degree in marketing, communications, public relations, journalism, project management or other related field required. Combination of education and Marketing or Project Management experience may be substituted in lieu of education.
Experience/Training Previous experience initiating, developing and implementing marketing strategies and communications projects is required. Prior experience in healthcare related field strongly preferred.
License/Certifications Project Management Institute (PMI), Lean Six Sigma, or Total Quality Management (TQM) certification preferred.
Skagit Regional Health is a healthcare leader in northwest Washington state, providing advanced technology and high quality, patient-centered care to the people of Skagit, Island and north Snohomish Counties. The providers, clinicians and staff who provide compassionate care to patients in our facilities, live and play in the communities they serve.The Skagit Regional Health system is diverse and comprehensive, offering a connected continuum of care across the region. The Skagit Regional Health system includes two acute care hospitals and approximately two dozen outpatient clinics; serving rural communities such as Darrington, island communities such as Camano and Anacortes and growing hubs such as Mount Vernon, Arlington and Smokey Point.Our large health system connects patients with advanced services that were not previously accessible in smaller communities. For example, our continuum of care allows patients from Arlington to undergo state-of-the-art robotics surgery in Mount Vernon, while staying within their current health system and avoiding a trip through Seattle traffic. High demand and highly specialized services such as orthopedics, cancer care and cardiology are offered ...in multiple locations and accessible to Skagit Regional Health patients across the system. Our providers and specialists are connected by a single Electronic Health Record, so a patient’s primary care physician is always in sync with other members of their Skagit Regional Health care team.Skagit Regional Health is committed to providing and enhancing healthcare services and has a vision to “transform healthcare by improving access, service, quality and efficiency in support of our goal of a healthier community.” In tandem with this commitment is the focus of our clinical teams to provide compassionate, patient-centered care to every patient, every time.