Department: External Affairs, Communications and Advancement
Union/Non Union: Non Union
Full Time or Part Time: Full Time
Job Description Summary:
Responsible for developing and implementing comprehensive and integrated marketing strategies to advance the college's mission, brand the institution, and support enrollment management. Provide leadership, counsel, and support on the strategic planning, design, and production of key marketing and advertising of the college. Work collaboratively with the campus community to achieve the college's strategic objectives. Supervise and manage the marketing office.
Applicants who apply by February 3, 2023 will receive first consideration.
Master's degree in Marketing or Masters of Business Administration (MBA) or related field.
Five years of progressively responsible experience in marketing management.
At least two years of experience working as a supervisor.
Experience with advertising, media buys, and social media ads with deliverable outcomes and metrics.
Advanced skills in market analysis and strategic planning including knowledge of environmental scanning, direct mail, and media operations.
Strong skills in strategic planning and project management.
Ability to lead, manage expectations, and guide decision-making in teams with individuals from all levels of the organization.
Knowledge of multimedia design, production, and publishing.
Experience with search optimization systems.
Knowledge of emerging technologies in marketing applications and tools.
Ability to organize and implement work schedules effectively.
Excellent oral, writing, editing, and presentation skills.
High degree of creativity.
Ability to maintain strict confidentiality.
Ability to communicate effectively, both verbally and in writing.
Ability to work independently with minimum supervision.
Ability to work effectively in a fast-paced, changing environment. Must be adaptable and flexible, and willing to handle uncertainty
Must have the use of sensory skills to effectively communicate and interact with other employees and the public through the use of the telephone and personal contact as normally defined by the ability to see, read, talk, hear, handle or feel objects and controls. Physical capability to effectively use and operate various items of office-related equipment, such as but not limited to a personal computer, calculator, copier, and fax machine. No significant climbing, stooping, kneeling, crouching, reaching, standing, walking, pushing, pulling, lifting, grasping, or repetitive motions.
Must be able to work Monday thru Friday, 8:30 a.m. – 4:30 p.m. (Night and/or weekend work may be necessary. Anticipate occasional travel to other College sites)
Ability to communicate effectively in spoken and written standard English.
As required by the 1986 Immigration Act, be prepared to present acceptable documentation showing your identity and that you are a U.S. citizen or an alien who is authorized to work.
A background investigation will be conducted prior to the offer of employment. A signed authorization for the release of personal information will be required if selected for an interview.
Special Instructions to Applicants:
Effective August 8, 2022, Prince George's Community College's current vaccine mandate will expire for students, faculty, and staff. Select exceptions may apply. Face coverings will be voluntary campus-wide, including in classrooms and instructional spaces. Although the College will no longer require new employees and students to be vaccinated as a condition of employment or instruction based on current public health conditions, COVID-19 vaccines and boosters are strongly recommended.
Application Status; you will receive an email acknowledging receipt of your application, upon which time no further communication occurs unless selected for an interview or the position is filled. If recommended for hire, communication is immediately sent to your references listed on your application. Also, you will receive an email notification from HireRight requesting you to submit authorization to complete a background investigation.
Prince George's Community College transforms students' lives. The college exists to educate, train, and serve our diverse populations through accessible, affordable, and rigorous learning experiences.We are proud to boast of a multi-talented and diverse workforce as well as offering a competitive benefits package and services that will add to your potential and work/life balance. We are looking to attract and retain individuals who are committed to helping our students succeed. In return, you will find PGCC an exciting place to work and grow.Prince George’s Community College supports and embraces cultural diversity, understood as the creation and promotion of an inclusive, non-discriminatory environment for everyone. We accept and value differences, including differences in age, race, national origin, ethnicity, religious affiliation, political beliefs, sexual orientation, gender identity, socioeconomic background, and ability/disability. We strive for growth and success for all of our students, employees, business partners, and the community.Prince George's Community College is an Equal Employment Opportunity Affirmative Action/Title IX/Section 504/ADA Institution. The Chief of ...Staff, Room 130, Kent Hall coordinates the college’s program of nondiscrimination.Prince George’s Community College is a smoke and tobacco-free college.