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Position SummaryAs a key member of Phoenix Children’s Marketing team, the Senior Consumer Strategies Manager plays an integral role in marketing Phoenix Children’s physicians and other providers, medical specialties, facilities and other offerings to acquire new patients, retain existing ones, enhance loyalty and build the brand. Reporting to the Director of Consumer Strategies, this individual plays a key role in contributing to a consumer-focused, evidence-based marketing approach that is being shaped at Phoenix Children’s. This professional develops and executes strategic marketing plans, ad campaigns and other marketing initiatives to increase revenue and profitability, while increasing brand awareness, perception, engagement and loyalty to the organization.
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