The Graphic Design and New Media Coordinator will be a member of the William & Mary Athletics Media Relations team with responsibilities that include: Develop a strategy for social media for all athletic teams at William & Mary by utilizing multiple social media platforms. - Collaborate with coaches and sports information to develop content to support social media and web distribution needs. - Chart and record statistics that forecast trends in social media practices, providing models for successful approaches to strategy and growth. - Create branded content to showcase the student-athlete experience at William & Mary. - Manage social media marketing features that lead to increased ticket sales and awareness of sporting events. - Collaborate with university marketing and communications team to ensure a unified message and promote special projects. - Work with athletics staff to develop ideas and efficient designs templates in line with brand standards. - Coordinate and facilitate recruiting presentations and videos that highlight campus facilities and achievements of athletics teams.
Bachelor’s Degree in Graphic Design, Communications, Digital Marketing, Journalism, or a related major from an accredited college or university or the experience and skills equivalent to a Bachelor’s degree.
Experience in social media management in collegiate or professional athletics setting;
Deep knowledge and proven results of crafting and implementing innovative social media growth strategies;
Demonstrated working experience with the Adobe Creative Suite;
Strong planning and organizational skills;
Excellent verbal, written, computer, and personal relations skills;
Ability to deliver quality work in a fast-paced, high volume environment;
Ability to work an irregular schedule including, evenings, weekends, and holidays;
Ability and willingness to travel for various athletic games and events as needed; and
Demonstrated commitment to fostering a diverse and inclusive environment.
W&M has been a member of the NCAA since 1936-37. It is a Division I FCS institution and a member of the Colonial Athletic Association (CAA). The main campus is located in the beautiful Historic Triangle region of SE Virginia, noted for encompassing Jamestown, Williamsburg and Yorktown. It is the second oldest college in the United States.