Do you want to make an impact? Do you believe that stories matter? Do you have a way with words – and a knack for knowing how to connect with audiences? Interested in how we can propel an organization with well thought through strategy and implementation? We want to meet you. We’re the University of Minnesota Medical School, and we’re looking for a Communications Manager to join our team.
In this new role, you’ll be part of a team that is responsible for University of Minnesota Medical School and University of Minnesota Physician’s Communications and Marketing efforts - all from leadership messages, digital channels, public relations, external marketing, and internal communications which includes the navigation at times around crisis communication. We are one of four medical schools nationally that solves for health across a multitude of specialties and schools, and in a collaboration with Fairview has established the third largest academic health system in the nation, known as M Health Fairview. It is a diverse and fast paced environment, but always with hopes of working together, in whatever capacity, remote or in person, fulfilling and rewarding to all. To help advance our work, we’re looking for a skilled writer, editor, and communicator, who excels at setting up objectives, strategies, and plans, and then managing their execution, including a significant focus on writing, editing, and other forms of content development.
In this role, you’ll provide editorial direction for our website and other channels, including events, ensuring that our public-facing storytelling efforts are integrated and aligned. You’ll contribute to and oversee the production of a variety of written stories and other forms of content, such as reports or guides. And you’ll support the dissemination of science, education and clinical practice through research, leadership, and education initiatives.
Primary duties include, but are not necessarily limited to:
Responsible for strategy, budget, and execution of communications programs spanning internal and external audiences.
Develop communication strategies congruent with University standards and industry trends.
Track, report and evaluate audience behaviors and recommend strategic changes to communications plans to achieve behavioral outcomes.
Write and edit content for print and electronic mediums.
Serve as the Medical School communications lead with the assigned departments and Vice Dean Leaders to ensure we provide consulting, strategy, project management and execution of communications efforts.
Collaborate and partner with key communications stakeholders, including Medical School Leaders and department communicators, to maximize the messaging strategy and the potential impact of communications.
Consult and engage with internal and external stakeholders on communications best practices and strategies, helping nurture collaborations across University units.
Handle the internal communications responses to crisis situations which affect organizational perception and reputation.
BA/BS degree in Communications, Journalism, Marketing, or related field.
Minimum 6 years of experience in communications, marketing, or comparable role required.
Strong editing skills, mastery of AP style.
Experience writing website copy and utilizing search engine optimization best practices.
Proficient in Microsoft Word, Excel, PowerPoint or equivalent.
Excellent writing skills for a variety of platforms including the web, speeches, bylined articles, etc.
Demonstrated understanding of how to utilize key social media channels to support communications and marketing efforts.
Strong verbal and demonstrated written communications skills.
Ability to work independently and also respond well to supervision and working in a team.
Proven ability to multi-task, work under pressure, and be successful in a fast-paced and demanding environment.
Ability to work occasional evenings for events.
A high degree of professionalism.
Attention to detail, quality and follow-through.
Demonstrated ability to work within complex organizations.
Experience working with higher education, non-profit, or NGOs.
Master’s degree in communications or related field.
Photography and video editing skills.
Experience with Drupal or other content management systems.
Proficient in Adobe Creative Cloud, including InDesign for digital publishing, Photoshop, Illustrator and Acrobat Pro.
Proficiency utilizing Google Analytics.
Demonstrated ability to analyze social media data and create performance reports.
The University of Minnesota, founded in the belief that all people are enriched by understanding, is dedicated to the advancement of learning and the search for truth; to the sharing of this knowledge through education for a diverse community; and to the application of this knowledge to benefit the people of the state, the nation, and the world.