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Digital Interactive Manager
Major Responsibilities/Activities:Quarterly assessment on top search platforms and in-app search landscape changing: user ranking, activeness, new functions and platform insights etcDevelop holistic integrated search strategy based on search's role in overall digital marketingSecure best/suitable resources for each brand in all search platformsCapability to push Baidu/LRB for industry's trend  and insight sharingCapability to integrate competitor intelligence and benchmark in Baidu and other search platforms.Overall investment management & ROI optimizationMonthly dashboard generating to track brand search volume in all search platformsManage all the OTV/digital data assets and collaborate with DMP/CRM team inte


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